HSBC: Empathy
Two short animations for HSBC, made with Zing Productions and director Jezz Startup: line-drawn animation built around still images of real interview subjects, plus a matching title sequence for a companion live-action film using the same people.
HSBC Empathy Film
Film 1 (2 min 30 sec): line-drawn animation built around still images of real interview subjects.
HSBC: What Makes Your Day?
Film 2 (3 min 15 sec): a companion piece continuing the same interview-led, line-drawn style.
Credits
- Illustration & Animation
- Cumi
- Director
- Jezz Startup (Zing Productions)
- Agency
- Zing Productions
- Client
- HSBC